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    由中国轻工工艺品进出口商会(简称轻工商会)、中国对外贸易广州展览总公司(简称中贸展)和广东潮域展览有限公司(简称潮域展览)联合主办的广州国际孕婴童产品博览会(中文简称广州童博会,英文简称IBTE( Guangzhou))定于2021年4月6日至8日在广州·中国进出口商品交易会展馆(简称广交会展馆)举行。首届展会预计超过1000家企业,1500个品牌参展,展览面积预计达到60000平方米。

    2010年中国孕婴童市场规模已经突破1万亿元。随着人均可支配收入提高、二胎开放、新生代妈妈孕婴童商品消费意愿加强和母婴家庭人群的迅速扩张,中国孕婴童市场将持续增长。预计2020年孕婴童市场规模将突破3万亿,市场空间广阔

    为了紧跟市场发展趋势,把握国内消费机遇,引领行业共同前行,中国轻工商会、中贸展和潮域展览强强联合,共同举办广州童博会,致力于搭建一个全品类、专业、有效的交流及采购平台。广州童博会由“广州国际孕婴童用品展”、“广州国际玩具及幼教产品展”、“广州国际孕婴童食品展”、“广州国际孕婴童鞋服及配饰展”、“广州国际孕婴童工业展”“广州国际IP授权展”六大主题展组成,覆盖孕婴童上下游全产业链,为行业同仁提供华南孕婴童全品类一站式行业盛会。

    主办方将通过十六种渠道向几十万的国内外专业买家进行推广及邀约,全方位覆盖电商、零售渠道、大型卖场、百货及商业地产,海外孕婴童采购商等专业、优质的买家及孕婴童产业链从业者。展会期间,还将举办“华南孕婴童产业峰会”、“电商选品大会”、“品牌展商新品发布会”、“国际大牌专场招商会”、“VIP买家专场对接会”、“IP授权对接会”、“十大创新设计及流行爆款产品颁奖活动”、“品牌展商及VIP买家交流对接会”等一系列产业交流、供需对接、行业研讨、产品发布等专业配套活动,为国内外孕婴童从业者提供精准对接、商务往来、技术交流、资源整合、信息拓展的最佳平台。

    高起点、高规格、国际化。广州童博会将与您一起树立华南孕婴童展新标杆!

 



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The toy category soared 434.7%, and the single volume recovered nearly 80%! Has the market really come back?

Time: 2020-07-24 12:24:58

Author: 潮域展览

Click: 233

France gradually lifted the embargo on May 11, Australia gradually relaxed its social isolation policy on May 8, And Serbia lifted its state of emergency on May 6... Information about the release of o

"Sellers say overall orders have been picking up, with us stations recovering by 80 per cent."

France gradually lifted the embargo on May 11, Australia gradually relaxed its social isolation policy on May 8, And Serbia lifted its state of emergency on May 6... Information about the release of overseas closures and the resumption of work and production may indicate that a wave of new consumer demand is about to be released. Many cross-border sellers are aware of this, and the cross-border e-commerce market has shown signs of recovery.

From a sharp decline to the overall recovery recommended appropriate stocking

An Amazon seller told Hugo that while there were no breakouts in May, overall orders have been picking up, with the U.S. site recovering 80% of orders. "It depends on who has the most stock," he suggests, and this is the time to properly stock up through FBA and overseas warehouses. As things stand, if orders continue to pick up, he will consider restarting the recruitment drive.

According to one Wish seller, the total number of orders recently doubled. In early April, rising logistics forced a surge in prices and a sharp drop in orders. Since mid-to-late April, orders have picked up." A few years ago, there were more than six or seven hundred orders a day. Now the number of orders is not stable. "

As for stocking up, he said he would not stock up too much, just like usual. Although some countries have released the lockdown, which will release a wave of consumer demand, logistics has not yet returned to normal, and it will take some time for overseas consumers' purchasing power to recover. Therefore, there is no need to rush to prepare goods, but sellers must keep an eye on the recovery of overseas markets.

The toy category surged 434.7 percent as cargo volumes gradually recovered

In the face of the growing outbreak overseas, Brazilian customs offices have been operating from home from March 23 to April 22, bringing many customs affairs to a standstill. Sheng Qijun, sales director at Shanghai Yichuan Supply Chain Management Co LTD, told Hugo that "since February, Brazilian ports have been severely affected, with Rio Grande dropping by 50 percent, followed by Santos (28 percent) and Tubaran (23 percent). Since March, freight volumes have recovered, but they are still lower than before; After April, such as April 23, some customs officers return to their posts, customs clearance is carried out normally. Production has gradually returned to normal, shipments have also increased year-on-year, and the number of sellers in stock has increased considerably."

Hugo learned that due to the impact of the epidemic, offline shops and public places in Brazil have been closed, and the vast majority of people have switched from offline transactions to online consumption. As a result, online orders in Brazil were up 30-40 per cent in March and April compared with the same period last year. But the surging sales of products are mainly epidemic prevention products, household goods, indoor sports, food and so on.

According to the "product e-commerce during the covid-19 pandemic" study, after analyzing 25 million orders from more than 4,000 online stores since March 1, April 25, 2020, the study only considers online sales of physical products,

Excluding services such as travel and tourism or mobile applications, the results show:

Toys and games grew by 434.70%, supermarkets (270.16%), sporting goods (211.95%), home appliances (96.66%) and cosmetics (88.02%).

"If there had been no outbreak, the sales volume in Brazil would definitely have gone up at this stage. Whether it was pre-stocking or late shipment, the shipment volume would have doubled or so. But because the outbreak, in March of this year compared to a year ago, in addition to epidemic prevention etc. Just need to products, cross-border electric business platform orders declined by more than 50%, as the overall volume decline, our business in the Brazilian market has also been affected, but April, orders, has been restored to about 80% last year, in May, believe that things will get better." "Sheng Qijun said.

Overseas epidemic situation still severe recovery time may be prolonged

As for the signs of market recovery, some sellers hold different views, believing that the recovery time may be prolonged. Their biggest concern is the logistics problem. "If logistics prices can't go down, how can they recover? I can't go back to last year." In addition, it will take some time for the epidemic and the resumption of work abroad. "Only when there is income from the resumption of work, will there be more consumption. It is ok to resume work when the epidemic is under control, but now the outbreak abroad is not under control and may even rebound."

According to Hugo, new cases in The United States are still at a high level. By May 08, a total of 1292144 cases of pneumonia had been diagnosed by novel Coronavirus, 216,856 cases had been cured and 76,908 cases had died. Affected by the epidemic, there are still many uncertainties in the US market, and logistics channels are not smooth.

Amazon recently announced that the U.S. Postal Service has suspended international mail service to some destinations due to widespread shipping cancellations and restrictions. Another revelation said, the United States a well-known logistics operators basically do not receive goods, in a state of paralysis.

More than two-thirds of people in New York, New Jersey and Connecticut, the hardest-hit states, believe local governments should make epidemic prevention a priority, according to a survey released by the US media. Of those, 71 percent said government officials should focus on implementing "home orders" to combat the epidemic. Only about 26 percent said the state should shift its focus to getting back to work.

As a result, it is not as easy to get America back to work and production, and it may take longer for the real market to recover. For sellers, the market recovery is a positive sign, but how to make adequate preparations in the recovery period is the next issue that every seller must think about.


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